Process Website sales through Paypal; a great solution for small businesses with an existing Website which currently lacks eCommerce functionality.
The Paypal Checkout system is an excellent solution for small businesses who have existing Websites which they wish to integrate eCommerce capabilities onto - or for sellers who only have on the order of 1-3 products which they wish to quickly add eCommerce capabilities to.
Luxor highly recommends the Amazon Webstore platform over Paypal for the majority of sellers; however, for those sellers who have a current Website which they do not wish to - or do not have the budget to re-design, then Paypal can be a quick and simple solution which adds an E-Commerce capability to their Web presence.
Paypal offers two ways of selling your products, the Shopping Cart, and the Buy Now button.
The Paypal Shopping Cart system is a great choice again for those businesses in the categories described above who need to sell multiple products online. The shopping cart allows Luxor to embed "Add to Cart" buttons on your Website, with a Web based shopping cart hosted by Paypal. Sellers can configure weight and priced based shipping models in Paypal, and collect taxes.
The Paypal "Buy Now" button integration is best for 1 product as users will be immediately directed to checkout through Paypal once clicked - rather than being led through a shopping cart with the option to continue shopping. This method can also work well for eBook sales which can be delivered to customers by Paypal in PDF format. See eBook Web Design.