Checkout by Amazon is a simple shopping cart solution for businesses which have an existing Website that needs eCommerce functionality.
Is your existing Website lacking eCommerce functionality? Do you only have 1-5 products for sale online?
Checkout by Amazon is a perfect solutions for current Amazon Sellers who already have inventory listed for sale on Amazon.com. Amazon sellers can create purchase buttons for their Amazon based inventory, and these buttons can be placed on an external Website.
In most cases Luxor recommends that eCommerce sellers take advantage of the superior Amazon Webstore system for eCommerce selling; however, in the instance that a seller already has a Website built and they do not wish or do not have the budget to build a Webstore, then integrating Checkout by Amazon buttons into their current Website to offer eCommerce capabilities may make sense for those sellers with 1-5 products who do not require cart functionality.
WHEN A CUSTOMER CLICKS THE BUTTON:
In addition to the great benefit of using your current Selling on Amazon inventory; Checkout by Amazon also allows customers to checkout using their Amazon.com account ID's thus accessing their stored shipping and payment settings, greatly simplifying the checkout process.