Archive for the 'Website Marketing' Category

Corporate Web Design: NewYork.com

Published on November 16, 2009 in E-Commerce Web Design, Logo Design, Luxor Design News, New York Web Design, Website Design, Website Marketing, Website SEO and Wordpress Blog Designer. Closed Tags: , , .

new york city

Corporate Web Design: NewYork.com

NewYork.com a leading New York City Travel, Entertainment and Lifestyle authority tasked Luxor design with a complete Corporate Website Redesign & Branding, including a fresh corporate logo, customized Wordpress blog, and Social Media Marketing campaign.

Since its inception, NewYork.com was designed to capitalize on its exclusive and powerful Internet domain address, www.newyork.com, arguably the most easily-recognized geographic name on the Internet. NewYork.com is the premiere online media outlet dedicated to tourism, leisure and entertainment. It is uniquely positioned as a powerful digital media enterprise, offering a broad array of content and information for users from around the globe, a vast database for conducting tourism and entertainment related transactions, and a powerful platform for advertisers to reach millions of consumers. In addition to providing visitors with entertaining and informative content, the website is a valuable outlet for booking hotel rooms and tours, selling tickets to shows and sporting events, and providing many other products and services targeted to consumers of travel, entertainment, sports, art, culture, fashion and lifestyle.

http://www.NewYork.com/

Learn more about Corporate Web Design services offered by Luxor design: www.luxordesign.com

How To Set Up Google Adsense

Published on August 22, 2008 in Website Marketing and google services. Closed Tags: , , .


Setting up Google Adsense Ad’s is easy to do, and a great way to generate extra revenue from your website.

Google Adsense Ads can be seen on many different websites across the net. These Ads generate millions of dollars for Google and website owners every year. Google Adsense is easy to setup following these 5 easy steps outlined here.

1. Start an account with Google Adsense. First you will submit a website for review, and follow the steps on their submission form. Start Here: http://www.google.com/adsense/

2. Login to your new Adsense account and choose the tab “Adsense Setup”

3. Pick which ad would best suit your website, there are four variations to choose from; Referrals, Adsense for Mobile, Adsense for Search, Adsense for Content. The most common variation is “Adsense for Content”.

4. Complete the Ad setup questions where you will choose colors, graphics, and more.

5. HTML code for the ad will then be generated by Google; copy this code and paste into the source code of your website.

That’s It, Your All Done.

http://www.luxordesign.com/

How to Generate Website Sales & Leads

Published on July 3, 2008 in Website Marketing. Closed Tags: , .

There are several key’s to driving sales & leads to your website.

Luxor offers help in this area through our Orlando Web Design services, however improving your website is something that any small business owner can do themselves, or at least ensure that their web designer follows these basic rules.

1. Eliminate The “Intro Page”
This should be a given – these thing’s went out with the tech boom of the 90’s. They interfere and cause a barrier to the content that the user wishes to see and view. People come to your website for content – not for some slick flash intro, they are annoying and just make it that much harder to learn about your services or buy your product.

2. Make Sure That You Have Legible Font
This may sound simple, but is often overlooked – make sure viewers can read your text across browsers. Is the color too faint? Is the background color conflicting with the font? Is the font itself not easy to read? Is the font size too small? These are all things to consider.

3. Phone Number On Every Page
Do not make people dig through your website to find a link for contact information; if you want them to call you make sure the phone number is on every page and visible – preferably at the top right of every page.

4. Clear, User-Friendly Navigation
Have a clear navigational structure that makes sense! Best to layout a sitemap before site construction so that you can anticipate the users moves and generate a clear easy to use path for them through your navigational structure; and with that structure, make sure that links are visible and clear to the user by using different font colors, underlining them or creating buttons.

5. Break Up Long Pages Of Textual Information
Too much text is useless, and does nothing but create yawns. Nobody came to your website to learn read your entire life story, keeps content relevant, interesting and short. And for those trying to “spam” Google with text – know that Google would prefer 10 short pages over one long page; in general it does not index past the first few paragraphs.

6. Do Not Build A Flash Website!
Flash is a wonderful tool – when used for what it was designed for – visual elements. Do not build or let someone talk you into building an entire website in flash. The search engines cannot index ANY text on a flash website, basically rendering it useless if you have any hope of ranking well in Google.

http://www.luxordesign.com/