New York Corporate Web Design: WallachBeth Capital

WallachBeth Capital LLC, an agency-only brokerage on Wall Street, tasked Luxor with their new Corporate Web Design which incorporates flash elements, a CSS based design and professionally produced video’s to promote their brokerage services.

WallachBeth Capital LLC is an agency-only, ’inter-market-broker’ providing non-conflicted execution and unbridled connectivity to the broad spectrum of professional trading market participants and an expansive menu of exchanged-traded products. They specialize in listed equity options and index products, ETF’s, OTC derivatives, listed and OTC equities, and non-US equities.

Visit their site www.WallachBeth.com

Learn more about Corporate Web Design services offered by Luxor design: www.luxordesign.com

Corporate Web Design: Steele Partners

Steele Partners Steele Partners is a strategic advisory and management firm that connects today’s disruptive innovation with tomorrow’s National wellbeing. Steele Partners concentrates on the identification, deployment and management of business opportunities, public policies and government or nonprofit programs that link practical solutions with the renovation and strengthening of our National infrastructure in the functional areas of Security, Safety, Health, and Professional Education (centered on leadership and ethics).

Visit their site www.SteelePartners.com

Learn more about Seattle Web Design services by Luxor: www.luxordesign.com

Corporate Web Design: Trillium Worldwide

Luxor design was contracted with building a Custom Corporate Web Design for TRILLWW.com, to showcase their line of unique products to make peoples everyday life easier.

Trillium Worldwide, Inc., located in north suburban Chicago, with roots in the industry dating back to 1975, provides a continuous flow of innovative products to improve the way people live, work, travel and play. From our popular and patented Car Cozy 2 12-Volt Heated Blanket and CozyCushion to our WhirlyWash Water-Powered Cleaning System and luxurious Memory Foam line, Trillium products provide the consumer with an economic value coupled with their complete satisfaction.

Visit their site www.trillww.com

Learn more about Corporate Web Design services offered by Luxor: www.luxordesign.com

Corporate Web Design: Performance Financial Solutions

Performance Financial Solutions or Orlando, Florida was referred to Luxor design with the goal of Custom designed Website and Adwords campaign to promote their Mortgage business in Orlando online. The Website is used to house literature and information about their services, with strong calls to action and contact forms. In addition there is a Spanish version of the Website, taking notice of this growing demographic. The Google Adwords campaign is directed to an Enlish and Spanish Splash page, where there is a strong call to action, 800 number and email contact form.

Performance Financial Solutions, LLC, has a professional staff with extensive experience in the financial industry. Their experience includes credit restoration, debt settlement, mortgage origination, and real estate. Performance Financial Solutions implements the newest technologies in their services to assist families in reaching their financial goals, and dream of owning a home and receiving a mortgage, even with a bad credit history.

[Update 11.1.2010: Due to new financial requirements passed by congress, PFS has had to close its doors]

Learn more about Corporate Web Design services offered by Luxor design: www.luxordesign.com

A logo is the very first impression people get of your company Before a potential client even walks through your door, your logo is a representation of your company. It can make a company appear large, small (whether it really is or not) fun, serious, professional…

A logo needs longevity Once a logo is designed it will represent your company for many years.

A logo should be designed specifically for your company. A cheap “generic logo” may not reflect your company’s values. A cheap logo may also use clip art which could end up being used by another company.

A logo should look professional You wouldn’t take a potential new client to Mac Donalds for lunch, in effect this is what is being done with a cheap logo. A logo should give your company a professional image, appropriate to its needs.

A logo should reflect the time and thought gone in to designing it One of the problems here is that people don’t always realise the amount work that goes into a professionally designed logo: The research – even if the budget is quite small I would expect at the very least to

• find out who the company’s main competitors are
• The brainstorming of ideas
• The rough sketches
• The 4 or 5 logo options worked up on the computer
• The amends, tweaking and further amends

A logo is the starting point of your whole corporate image, the colours typography and style of a logo will often dictate the corporate look of the rest of a company’s literature.

http://www.luxordesign.com/

Some website designers and search engine marketing professionals feel that it is important to say just WHY a person must “click here”, however as shown by the banners above, “click here” is a fairly well known and successful phrase used by many small to large companies.The text on the banner needs to convey a clear and informative message, such as “free insurance” or “save now”; a sense of urgency or the idea of saving money are both good structures.The look of the call to action banner needs to be eye-catching, and easy to comprehend for the wandering mind. Large fonts, effective colors and phrasing all add up to make the call to action effective.

If you would like to learn more about the many online services offered by Luxor, please Contact Us or Call 407.242.6660 for a free consultation.

Please Contact Luxor Today for more information 407.242.6660

It must be understood that construction of a website is not a straight-forward process, there are many varieties of code that can be used in its construction – some antiquated, some not; poor or obsolete coding may render the same visually now, however future browser versions of Internet Explorer may not offer support for your websites obsolete code, making it that much more important that you choose a professional firm that uses cross-browser compatible – compliant, coding.

Images are another difference, that on first glance their imperfections may not be noticeable, but their implications go beyond visual asthetics. Like code, images can be saved in no less than four different file formats, and a web designer must have an intimate knowledge of the web to know which format to choose for which image, and how far to compress the image; this knowledge ensures that your web page will load fast and images will be crisp.

A professional web design firm will address is that of server side scripting, so many amateur built websites offer none; what that means is that for future updates on your website you could end up needing as much as 100 times the work hours for an update that with server side scripting being used – may only take one hour. It is the difference between coding 100 files vs. 1 file.

Website Optimization is yet another factor that is fairly commonly ignored by inexperienced budget design firms. Proper coding, naming and tagging of pages with your desired keywords may sound simple, but to do this effectively takes years of experience and knowledge of major search engines.

A professionally designed website will convey the message of your industry, offer easy to use navigation, be search engine friendly, cross browser compatible, easy to update and more. These are all features that would be a very smart investment in the website of any corporation.

A professionally designed website is such a vital part of every business in existence today from wholesalers to retailers, its not just websites for the public anymore, some of the largest profits are being done through B2B websites. A website is not only a vital marketing tool, but an efficient one that can save your business thousands in print fees. Many large companies today are dumping their print catalogs altogether and saving thousands by simply showcasing their products online – which gives the client the added benefit of seeing the latest products, pricing and availability – a far cry from the print catalogs of the past.

So no matter what the focus of your business, understand that a website is THE most VITAL online marketing tool that your company can have in todays competitive global market.

http://www.luxordesign.com/